What We Do

Phipps Strategy provides bespoke advice and solutions for your business. Detailed below is a sample of my key competencies:

Company Strategy

Engage with an executive adept at nurturing cross-functional relationships to tackle complex strategic and operational challenges.

  • Strategic leadership advice for corporate challenges and opportunities

  • Strategic planning

  • Go to market plans

  • Change management

  • Company culture

Board of Director and Investor Communication

Proficient in delivering compelling presentations, and engaging in robust board discussions.

  • Assist with professional, impactful and objective focused board of director presentations.

  • Investor presentations

Marketing Expertise

Benefit from the experience of a seasoned CMO without the cost of hiring one.

  • Outsource marketing function or a project

  • Marketing strategy: Development or refinement of current strategy - market research, customer/consumer insights, positioning, architecture, marketing plans, discipled implementation, and review cycles. B2B and B2C.

  • Brand launches: Practical and actionable objective setting, strategy, plans and implementation.

  • Digital marketing:  Advice on strategy, messaging, channels and content to best reach your customers with greatest commercial impact. Partner to build website and social plans.

  • Public relations/investor relations: Practical plans and partnerships.

Sales Leadership

Leverage experience managing multichannel sales teams

  • Corporate account management capabilities - upskilling teams

  • Digital marketing and CRM integration

  • Sales force optimisation

Business Development and Channel Reviews

Expertise in strategic and operational leadership of global partners

  • Assist with identifying, negotiating and managing global distribution partners.

  • Channel strategy, plans and resourcing to optimise profit and business objectives